Mohammadi Khyareh, Mohsen, and Masoud Khairandish. “AI-Powered Personalization and SME E-Commerce Growth in Emerging European Economies: The Mediating Roles of Consumer Engagement and Digital Trust”. International journal of industrial engineering and operational research 8, no. 1 (June 5, 2026): 47-67. Accessed June 13, 2026. https://bgsiran.ir/journal/ojs-3.1.1-4/index.php/IJIEOR/article/view/210.